formula use in contact column

GeoSmile :-)
GeoSmile :-) ✭✭
edited 12/09/19 in Formulas and Functions

Hello all, 

Now that formulas can be used in the contact column - fantastic!  - what is the syntax to reference a particular contact value? -

I am trying to set up an IF <columnA value> ="blah" then assign contact X. I have tried using various strings for the true/false cases but am getting a formula reference error.  

Thanks,

Geoff 

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