[RECAP] San Francisco Travel x Dan Rosenbaum: Climbing Hills to New Heights

Rebeca S.
Rebeca S. Employee
edited 04/17/24 in Brandfolder

Dan Rosenbaum moved to San Francisco thanks to a Craigslist ad — and thirteen years later, he’s the Vice President of Global Marketing at San Francisco Travel! Take a peek into the world of destination marketing, get insider recommendations for your next visit to San Francisco, and so much more.

On this episode of the Brand Collective Podcast:

  • The keys to career growth in marketing, from going deep in your niche to using data to make an impact.
  • Worried about original social media content? Dan shares how leveraging user-generated content (UGC) leads to authentic engagement.
  • How he captures the DNA of San Francisco as a hub of innovation and creativity — and introduces its most famous celeb, Karl the Fog.
  • How Dan and his team adapted in one of the industries hit hardest by COVID-19.


🎧 What are your favorite things about your city or town? 🤩

Share anything that makes you happy to live there! You can draw inspiration from the masterful way in which Dan describes San Francisco to get you started. 

Want to check out more Podcast Recaps? Find them all here. ✨

Happy listening!

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