Tara Lynch, QDOBA Sr. Manager of National Marketing, started in her role only nine days before lockdown, and describes the experience as a crash course in restaurant marketing. If you've ever been curious about the food industry, you'll enjoy this one!
On this tasty episode of the Brand Collective Podcast:
- The key differences between agency and in-house life, and the experiences that transcend both worlds.
- How restaurants bring new flavors and menu items to life. Tara gives us the behind the scenes scoop we never knew we needed.
- All about the most pivotal marketing metrics in the food and beverage industry.
- How she helped successfully transform QDOBA’s fast casual dine-in model into a digital takeout and curbside experience during the pandemic.
🎧 If you had a restaurant, what’s one item that you would definitely add to the menu? 🌮
Listen to Tara, and learn what it takes to add a new item to the menu. Share your response, or any other insights from the episode, in the comments below.
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Happy listening!
