Hello Everyone!!! Hope my question makes sense. But I am trying to figure out if there is a formula that can provide me a Max Distance radius from Retailer formula that shows the max range in which we should set our radius targeting for these retailers. I have the retailers full address, Zip, Lat and Long so I feel like there should be a formula that shows a radius based off those values. Current problem we are facing is all retailers are set to a 15 mi radius, some cover too much area while others do not cover enough space
I have this view in Tableau where the dot is the Retailer location and the circle around the dot is the radius we are targeting. The shaded region are those retailers' "territories" which consit of mulitple Zip Codes linked back to that retailer Currently going to each dealer to see a 10-40 mi radius will cover each one accurately. hoping the formula could help put me in a good spot with that.
EX: Dealers 7604 and 7642 and others in that cluster will need 10-15 radius while ones like 7672,7608,7610 will need much larger to cover that area