[RECAP] Smartsheet Unplugged: Hot Takes from ENGAGE 2024

Rebeca S.

This is a special episode of the Brand Collective Podcast. Directly from ENGAGE 2024 in Seattle, listen to the attendees' hot takes on marketing buzzwords that need to go, favorite swag, advice for marketing teams, and more!

Curious? Here are some of our favorite takeaways:

• Mark Mader, Smartsheet CEO, shares his favorite brand campaign (hint: this brand does very little marketing).
• Smartsheet customers share the buzzwords they’d prefer to never hear again.
• What’s the best piece of marketing swag you’ve ever received? Nick & Beth uncover some fan favorites.

🎧 Join the conversation. What is a marketing buzzword that you would retire?

https://open.spotify.com/episode/3Is3L7SXTtoD2TUhYcnxWl?si=xyWkAwatTqW_3hS_R6XCDg

Now it’s YOUR turn. Attendees mentioned various buzzwords that have been overused — do you agree with them? Which one would you add to the list, and why? Let us know all about it in the comments below.

Want to check out more Podcast Recaps? Find them all here. ✨

Happy listening!